Negotiation: Getting Buyers to Buy and Sellers to Sell

How do you tip the scales in your favor if you are trying to get a buyer to buy or a seller to sell? The answer is very simple: set a deadline. Deadlines work very well to force action.

If you need some prompts, here are some for sellers to use on buyers:

The price goes up on [date].
This option expires at the end of this month.
The offer is only good for 15 days.
In order to get delivery on [date], orders must be place four weeks ahead.
To ensure availability, orders need to be in by [name your date].
If we don’t get your deposit by [date], we can’t hold this item for you.
Our container ships on [date].

If you are buyer and you want to get a seller to sell, use some of the tactics below:

I am going to place the order on [date].
I will not accept any more bids after [date].
I need an estimate by tomorrow.
Our fiscal year ends on [date] and we need to have our orders in by then.
I am going on a three-week vacation starting Friday.
The procurement folks are meeting tomorrow—is that a firm price?
My boss has to give the final approval and he is will be at a retreat/conference/hospital next week.

According to Dr. Chester L. Karrass: “Some deadlines imposed by buyers are actually good for salespeople because they may make it easier for the salespeople to negotiate with their own management, pricing or engineering people.”

The next time you want to wrap up a sale, use time pressure to your advantage.

THE PROGRAM WAS GREAT! MY SEMINAR LEADER AND THE STRUCTURE OF THE COURSE KEPT ME CONSTANTLY STIMULATED. I NOW AM BETTER PREPARED TO GO INTO AN IMPORTANT NEGOTIATION MEETING AND STAY IN CONTROL, WHILE FINISHING THE MEETING SATISFIED.

Deanna D.

CASE MANAGER at THE JACKSON LABORATORY

IF YOU HAVE THE TRAINING BUDGET AND TWO DAYS TO SPARE, YOU'LL STRUGGLE TO FIND A PROGRAM MORE FAR-REACHING, ON-POINT, AND INSTANTLY IMPLEMENTABLE.

Jeff G.

BUSINESS DEVELOPMENT MANAGER at THE M.K. MORSE COMPANY

EXCELLENT COURSE, BRINGS MORE CONFIDENCE IN MY ABILITY TO NEGOTIATE. I THINK THIS COURSE IS A MUST FOR ALL EMPLOYEES WHO DEAL WITH CUSTOMERS.

John S.

CHIEF ENGINEERING MANAGER at EXXONMOBIL

THIS WAS VERY EFFECTIVE WITH A STRONG FOCUS ON BOTH-WIN NEGOTIATING.

Kathleen L.

SENIOR ANALYST at BLUE CROSS/BLUE SHIELD OF MICHIGAN

THE KARRASS CLASS WAS THE SINGLE BEST TRAINING CLASS/SEMINAR I HAVE EVER ATTENDED. EVERY TIME WE DID AN EXERCISE IT TAUGHT YOU WHAT TO DO DIFFERENTLY NEXT TIME. THANKS.

Kim C.

PROCUREMENT at AMERICAN EXPRESS

THIS PROGRAM HAS GREATLY INCREASED MY CONFIDENCE AND ABILITY TO NEGOTIATE FOR MYSELF AS WELL AS MY COMPANY.

LaDonna E.

SENIOR STRATEGIC BUYER at HALLMARK

THE NEGOTIATING CLASS WAS VERY INFORMATIVE. THE INSTRUCTOR PROVIDED AN INSPIRATIONAL MESSAGE THAT CAN BE APPLIED TO EVERYDAY LIFE.

Mary S.

INTERNATIONAL SOURCING at FMC TECHNOLOGIES

WE NEGOTIATE EVERY DAY OF OUR LIVES, BOTH PERSONALLY AND PROFESSIONALLY. THIS COURSE DEFINES THE PROCESS AND PROVIDES TECHNIQUES TO ACHIEVE SUCCESSFUL RESULTS.

Phillip H.

VICE PRESIDENT at GE

PRIOR TO THIS CLASS I FELT AS THOUGH I WAS GETTING EATEN ALIVE BY INTERNAL NEGOTIATIONS WITH SALES REPS. NOW I FEEL PREPARED TO CHALLENGE WHAT THEY ARE SAYING AND BET TO THEIR REAL NEEDS.

Steve Q.

PLANNER at HONEYWELL

MANY PEOPLE FAIL TO ACHIEVE THEIR POTENTIAL BECAUSE THEY DON’T SEE THE OPPORTUNITIES TO NEGOTIATE A WIN/WIN AGREEMENT WITH THEIR COLLEAGUES. THIS CLASS IS AN EYE OPENER TO THIS DYNAMIC..

Stuart B.

CONTRACTS MANAGER at HEWLETT-PACKARD

Negotiating Tips, Negotiation Strategies, Business Negotiation January 5, 2011Negotiation: Getting Buyers to Buy and Sellers to Sell

Negotiating Tips, Negotiation Strategies, Business Negotiation January 5, 2011
Negotiation: Getting Buyers to Buy and Sellers to Sell